Why Advertise at R&S?
We are Anand city’s premiere multiplex chain with highest footfall of 3000 to 4000 patrons per day on weekends and 1500 to 2000 patrons per day on weekdays. Besides attracting a premium and upscale clientele with spending power, we have succeeded in creating ideal spaces for high-impact advertising that engages the customer whilst spending time at leisure in the multiplex premises.
Why Cinema Advertising?
- Captive Audience : 100% focus on advertising communication
- Focused Target Group Profiling: Genre of the movie determines the audience.
- Unmatched Impact: In terms of screen size and projection clarity.
- Audio-Visual quality : High Definition Audio and Visual Quality
- Zero Wastage : Ads are only displayed onscreen once the audience is in.
- Higher Attention Span : Consumer is at leisure and more amenable to the advertising communication.
- Variety of advertising options : Multiple advertising opportunities to effectively target the consumer at various touch points from entry to exit.
Why your brand should be at R&S?
- R&S Cinemas is 4 Screen Multiplex with total seating capacity of 1000 seats.
- Entertains over 8,00,000 customers every year.
- Premium locations either in elite residential catchments or prime business areas.
- Attracts an upscale audience with the ability to spend.
- World class ambience. State-of-the-art modern projection & acoustic systems.
- Focus on providing customised and innovative advertising solutions.
- On-screen advertising comprises of digital commercials and static slides.
- Digital Commercials are played for a minimum of three times a day per auditorium with the main movie either during the beginning or interval.
- Static slides (with or without voice over) are played inside the auditorium in all the shows for a duration of 10 sec per slide.
- Commercials need to be provided in DIGIBETA format. Static Slides need to be provided in 15cm (W) x 10cm (H) in 300 dpi resolution.
- Standee in main lobby
- Backlit Poster in main lobby
- Pillar branding in main lobby
- Big wall brandings in lobby
- Posters and Video Promos on Digital LEDs
- 5’ x 5’ Kiosk promotion in lobby
- Product display in main lobby
- Cut-out displays in lobby
- Floor Stickers
- Gate Arch at Main entrance
Box Office and Outdoors
- Branding on box-office Panels
- Sampling of Posters at box-office
- Digital LED posters at box-office
- Leaflet distribution
- Ticket Jackets
- Discount Vouchers distribution
- Standee display at box-office
- Outdoor Banner on main facades and parking arena
Branding in CROWN- Gujarat’s #1 Royal Cinema
- Standee in Crown Lobby area
- Branding on digital LEDs
- Tent Cards on Crown recliner tables
- Branding on Crown blanket tags
- Popcorn tub branding
- Branding on digital LEDs
- Food Product Sampling from Concession
- Branding on washroom doors & mirrors
- Stickers on urinals in gents washrooms